One of our goals is to use even more materials made with sustainable fibres, year after year, until all our products are circular by design. More and more of our product are made from sustainably sourced materials, such as organic cotton, recycled polyester or innovative textiles like TENCEL™️ lyocell. As of today, 20% of our polyester is recycled, 20% of our viscose is more sustainable, and 40% of our cotton is organic. By 24/25, we want to raise our percentage of recycled polyester to 70%, more sustainable recycled viscose to 60% and organic cotton to 75%. Our sustainable styles consist of all our products made from sustainable materials. 


Our flagship for sustainability is AWARE by VERO MODA. This collection exclusively contains styles produced in a more sustainable way that help reduce the amount of natural resources used during production and minimize the use of water, energy, and chemicals by choosing more sustainable options in our supply chain.


The difference between our sustainable styles and AWARE?

 AWARE is a standalone collection of go-to pieces with staying power, born from a desire to be more conscious of the small everyday choices we make. Strong yet understated, AWARE taps into the house DNA with a Scandi-chic, of-the-moment modernity, and timeless wardrobe lifespan. More than simply being sustainable styles, they are AWARE.